Marketing

MarketingProfs B2B Forum 2026

arketingProfs B2B Forum is the best B2B marketing conference for marketers to learn how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. For 20 years, marketers have joined the B2B Forum to develop careers, expand networks, dream up new ideas, and celebrate the magic of marketing.

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60Voices

16Underwriters

0Exhibitors

78On the bill · sessions

73Companies · in total

§I

The Voices

Programmed at MarketingProfs, in alphabetical order.

Ahava Leibtag

Founder and CEO · Aha Media Group

A. Lee Judge

Cofounder and CMO · Content Monsta

Amanda Natividad

Chief Evangelist · SparkToro

Andy Crestodina

Co-founder & CMO · Orbit Media

Ann Handley

Chief Content Officer · MarketingProfs

Ashley Zeckman

VP of Influencer Relations · Spotlight

Bobby Lehew

Chief Content Officer · commonsku

Brent Summers

Head of AI Platforms and GTM Innovation · Qualcomm Technologies, Inc.

Brian Piper

Founder · AIreFlow Solutions

Brooke Sellas

CEO · B Squared Media

Carlos Hidalgo

Speaker, Author, Advisor, Coach · carloshidalgo.co

Carly Schrager

Head of North America Engagements · Bluprintx

Christopher Penn

Chief Data Scientist · Trust Insights

Corrie Mieszczak

Content Strategist · SVK & Associates

Dayana Kibilds

VP of Strategy · Ologie

Dina Otero

VP of Demand Generation · Mission, a CDW Company

Donna Mostrom

CEO and Content Writer · Damn Smart Marketing

Drew Smith

Founder and CEO · Attributa

Erika Heald

Author and Consultant · Erika Heald Marketing Consulting

Erin Walker

VP of Employer Brand and Recruitment Marketing · Teach For America

Goldie Chan

Founder · Warm Robots

Jay Acunzo

Public Speaking Coach · JayAcunzo.com

— and 38 more, by name unsung —

§II

Underwritten By

The houses behind the program. Tiers as disclosed.

AgorapulsePlatinum

BlueOceanPlatinum

PrintfectionPlatinum

UptempoPlatinum

ValidityPlatinum

VidyardPlatinum

Act-OnGold

CONTENTgineGold

CventGold

LetsignitGold

LitmusGold

MomentiveGold

OnalyticaGold

American Marketing AssociationPartner

KnakTitle

Rep CapPartner

§III

The Programme

Selected from 78 sessions on the bill.

10:00am-10:45am ET
AI-Forward, Not AI-Foolish: Why Less Content Is Driving More Pipeline
10:00am-10:45am ET
Beyond the Prompts: Five Ways Technology Rewires Your Customers
10:00am-10:45am ET
Public Conversations, Private Risk: The New Rules of Social Care for Regulated B2B Brands
10:00am-10:45am ET
Start Building a B2B Video Engine: How High-Performing Teams Drive Real Results
10:00am-10:45am ET
The Three Principles of Storytelling Innovation
10:20am-11:05am ET
From Vibe to Voice Chart: How to Make Your Brand Sound Consistent
10:20am-11:05am ET
How to Make Human+AI Workflows Stick: Lessons from Real-World Implementation (Part 2)
10:20am-11:05am ET
Nobody Puts Baby in a Corner: How to Make Your Strategic Thinking Visible
10:20am-11:05am ET
Same Tools, Different Results: The Patterns Behind B2B Marketing Momentum

Intermission

Part the Second · For the Buyer

An audience of 73 companies, parsed from the program.

“73 companies in attendance.”

The numbers below are derived from the speakers, sponsors, and exhibitors on this page — cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

№ 01Fig. 01 — Composition of the House

0All threespeak · spons · exh

16Sponsoringsponsor only

0Exhibitingexhibitor only

57Speakingspeaker only

№ 02Fig. 02 — The Voices, by Seniority

73% of the speakers carry senior titles — C-suite, Founder, VP, or Director-level.

C-suite2745%
Founder / Owner610%
VP-level610%
Director / Head of58%
Engineer · IC35%
Marketing / Brand23%
Advisor / Investor23%
Other roles915%

Of 60 on the bill · classified by free-text title

№ 03Fig. 03 — The Heaviest in the Room

01Act-OnSp·G
02AgorapulseSp·P
03American Marketing AssociationSp·P
04BlueOceanSp·P
05CONTENTgineSp·G
06CventSp·G
07KnakSp·T
08LetsignitSp·G
09LitmusSp·G
10MomentiveSp·G
11OnalyticaSp·G
12PrintfectionSp·P
13Rep CapSp·P
14UptempoSp·P

№ 04Fig. 04 — By Tier

platinum6

38% of 16

gold7

44% of 16

partner2

13% of 16

title1

6% of 16

MarketingProfs B2B Forum 2026

AI-Forward, Not AI-Foolish: Why Less Content Is Driving More Pipeline

Beyond the Prompts: Five Ways Technology Rewires Your Customers

Public Conversations, Private Risk: The New Rules of Social Care for Regulated B2B Brands

Start Building a B2B Video Engine: How High-Performing Teams Drive Real Results

The Three Principles of Storytelling Innovation

From Vibe to Voice Chart: How to Make Your Brand Sound Consistent

How to Make Human+AI Workflows Stick: Lessons from Real-World Implementation (Part 2)

Nobody Puts Baby in a Corner: How to Make Your Strategic Thinking Visible

Same Tools, Different Results: The Patterns Behind B2B Marketing Momentum

“73 companies in attendance.”