GConferenceGridThe Conference Catalogue · Vol. 2026Folio № F45410
Of the Field

Shopware Community Day 2026

S

hopware Community Day 2026 is the standout event of the global ecommerce scene, bringing together merchants, developers, and industry leaders to drive real impact, uncover actionable insights, and unveil what's next. The event features dynamic panel discussions, solution-focused deep dives, visionary keynotes, and unmatched networking opportunities across f…

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67Voices
11Underwriters
8Exhibitors
8On the bill · sessions
57Companies · in total
§I

The Voices

Programmed at Shopware, in alphabetical order.
Aaron Schaarschmidt
Group Product Manager · Shopware
Abbas Akhundov
Senior Technical Consultant · Shopware
Albert Scherman
Engineering Lead · Shopware
Alexander Pohlers
Projektmanager Online · Pöppelmann
Alexey Pronin
General Manager EMEA · Shopware
Andreas Dichtl
Sales Lead DACH · Mollie
Andreas Tietjen
Commercial Director · Ratepay
Andrii Havryliuk
Principal Software Engineer · Shopware
Anna De Florio
Head of Technology · Gartenhaus.com
Annika Priemer
Team Lead Content Marketing · Stadt-Parfümerie Pieper
Christiane Secker
Marketing Director · WildeGroup
Christina Schmitt
Principal Analyst · Forrester
Christoph Guthardt
Lead Developer E-Commerce · blindwerk – neue medien
Daniel Hirst
Expert Lead Partner Management · Idealo
Daniel Nögel
Principal Applied AI Engineer · Shopware
Dr. Friedrich Schwandt
Gründer & CEO · ECDB
Dr. Kai Hudetz
Managing Director · IFH Köln
Efe von Thenen
Commerce Stage Host / CEO & Founder · Besser werden
Ellie Abbott
Snr Global Product Partnerships Manager · Klaviyo
Eugen Schitik
COO · burgdigital GmbH
Frank Puscher
Personal Digital Trainer, Founder of Speakers Delight, Editor in chief MEEDIA · Speakers Delight
Geanna Flavetta
Head of Integrations & Ecosystem Strategy · Klaviyo

— and 45 more, by name unsung —

§II

Underwritten By

The houses behind the program. Tiers as disclosed.
PayPalPlatinum
idealoGold
KlaviyoGold
MollieGold
8mylez GmbH
creoline GmbH
custobar
DMEXCO
FemTechConf
innochange GmbH
Webwinkel Vakdagen
§III

The Programme

Selected from 8 sessions on the bill.
  • 09:00 AM - 09:45 AM

    Women in Tech & Ecommerce Morning Coffee

  • 10:00 AM - 11:00 AM

    The Keynote

    Experience the future of digital commerce in the SCD Keynote – from AI and agentic commerce to the challenges of complex commerce in B2C and B2B. Discover how an open, scalable pla…

  • 11:15 AM - 11:45 AM

    Best Practices using Shopware for Composable Commerce Projects

    In this session, we’ll share how we transformed a large, feature-rich Shopware 6 project into a more scalable, maintainable, and future-ready ecommerce platform. We’ll walk through…

    Tech Stage
  • 11:15 AM - 11:45 AM

    Commerce Stage Opening Keynote

    Commerce Stage
  • 11:15 AM - 11:45 AM

    Complex B2B commerce with millions of SKUs, 15 ERP systems, and many more demands? Challenge accepted!

    In this session, the BPW Aftermarket Group shares how this vision became reality together with Webmatch, built on Shopware 6. Despite a highly fragmented system landscape, a centra…

    Main Stage
  • 11:15 AM - 12:00 PM

    AI Chooses Brands. Yours? How TrustedShops helps brands stay trusted, visible and protected in the age of AI

    Soon the first customer interacting with your brand will not be a human. It will be an AI agent. But machines don’t trust logos or marketing, they verify signals. In this mastercl…

    Masterclass 1
  • 11:15 AM - 12:00 PM

    To be revealed – and it’ll be worth the wait!

    Masterclass 2
  • 11:15 AM - 12:00 PM

    Unlocking Growth with Shopware Consulting and PaaS: Strategy, Solutions, Success

    Many teams are working on complex Shopware projects — but not everyone is aware of the kind of support that can make these projects significantly easier and more efficient. In this…

    Shopware Deep Dives
Intermission
Part the Second · For the Buyer

What does it mean when 57 companies show up — and 2 bet on three roles at once?

57 companies. two are betting more than once.

The numbers below are derived from the speakers, sponsors, and exhibitors on this page — cross-referenced into one ledger. They are the only thing here that 10times.com cannot tell you.

01Fig. 01 — Composition of the House
2All threespeak · spons · exh
9Sponsoringsponsor only
8Exhibitingexhibitor only
38Speakingspeaker only

The Triple-Threat

idealo·custobar

02Fig. 02 — The Voices, by Seniority

49% of the speakers carry senior titles — C-suite, Founder, VP, or Director-level.

  • C-suite1015%
  • Founder / Owner69%
  • VP-level23%
  • Director / Head of1522%
  • Manager / Lead1928%
  • Product46%
  • Engineer · IC46%
  • Marketing / Brand34%
  • Other roles46%

Of 67 on the bill · classified by free-text title

03Fig. 03 — The Heaviest in the Room
  1. 01Shopware23V
  2. 02idealoSp·G2V
  3. 03custobarSp1V
  4. 048mylez GmbHSp
  5. 05creoline GmbHSp
  6. 06DMEXCOSp
  7. 07FemTechConfSp
  8. 08innochange GmbHSp
  9. 09KlaviyoSp·G
  10. 10MollieSp·G
  11. 11PayPalSp·P
  12. 12Webwinkel VakdagenSp
  13. 13AIDAEx
  14. 14asambeauty2V
04Fig. 04 — By Tier
platinum1
9% of 11
gold3
27% of 11
unspecified7
64% of 11